

Meet Amy Shepherd:
AI Educator & Marketing Strategist
As the founder of Amy AI, I'm passionate about demystifying artificial intelligence for everyday people. With over 30 years of experience as a marketing and business development executive, I've witnessed firsthand how AI is transforming industries—and I'm here to help you navigate this exciting technological frontier.
My AI Journey
My fascination with AI began during my tenure as Chief Marketing & Business Development Officer at Ballard Spahr LLP, where I spearheaded the evaluation and implementation of cutting-edge marketing technology solutions that increased attorney engagement by 70%. This experience showed me that AI isn't just for tech experts—it's a powerful tool that anyone can learn to leverage with the right guidance.
Today, as a certified ChatGPT Expert and AI strategy consultant, I translate complex AI concepts into practical, accessible knowledge for professionals, small business owners, and curious learners alike. My teaching approach combines technical understanding with real-world applications, emphasizing how AI can solve everyday problems and enhance your personal and professional life.
Professional Background
My extensive background in strategic marketing and business development spans multiple industries and includes leadership roles at several AmLaw 100 firms. Throughout my career, I've consistently driven revenue growth through innovative strategies, team leadership, and technological adoption—skills that now inform my approach to AI education.
As a consultant with Gladstone Growth Strategies, I lead the AI Advisory practice and advise organizations on how to integrate AI into their business development and marketing operations.
Education & Certifications
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"OpenAI GPTs: Creating Your Own Custom AI Assistants" | Vanderbilt University, 2025
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"Agentic AI and AI Agents: A Primer for Leaders" | Vanderbilt University, 2025
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"AI-Driven Leadership Strategy" | Stanford University, 2024
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"Generative AI for the Legal Profession" | UC Berkeley, Berkeley Law Executive Education, 2024
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"AI and Analytics in Marketing" | The University of Miami Herbert Business School, 2024
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Certified ChatGPT Expert | Blockchain Council, 2024
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"Smart Collaboration Master Class" | Harvard Law School Executive Education, 2020
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Certified Business Development Coach | Law Vision, 2019
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White Belt in Legal Lean Sigma and Project Management | Legal Lean Sigma Institute, 2016
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OZ Principle Certification | Culture Partners, 2014
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Bachelor of Science in Business Administration (with distinction) | Pennsylvania State University, 2001
Beyond AI
When I'm not teaching AI or consulting, I'm a proud mom to my son, a Chemical Engineering student at Virginia Tech and graduate of St. Joe's Prep. I live in Philadelphia with my husband and our two adorable dachshunds, Lucy and Lola. In my free time, you'll find me enjoying time with friends and family, music, games of chance, cooking up new recipes, exploring new destinations, or indulging in some retail therapy.
I believe that learning should be enjoyable and applicable to real life—which is why my AI courses focus on practical skills you can use immediately. Whether you're looking to enhance your career prospects, improve your business operations, or simply satisfy your curiosity about AI, I'm here to guide you every step of the way.
Ready to start your AI journey? Explore my courses or connect with me on LinkedIn to learn more.
Contact
I'm always looking for new and exciting opportunities. Let's connect.